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Posted by on May 21, 2013 in Apps, Marketing, Mobile, Startups | 0 comments

Burstly Opens Doors to Developers for New Mobile Monetization Platform – SkyRocket

Burstly Opens Doors to Developers for New Mobile Monetization Platform – SkyRocket

There aren't many companies out there that guide you through the entire App Lifecycle.  Actually, there really aren't any that I can think of.  Except for one, (which I recently came across) Burstly, (which is opening its doors today) is your one stop shop for: Beta testing your apps, app analytics, and monetizing with any ad partner.

As better described on their site:

"From beta testing to analytics to monetization, Burstly offers a full suite of products to power the entire app lifecycle. The app ecosystem is crowded but Burstly provides tools to help you navigate with ease. Join over 300,000 apps already using our products today."

Regardless of what stage of development you're in, Burstly can help you reach your goals.  SkyRocket, the monetization platform (which you may not already be familiar with) is a company previously owned by Burstly themselves and as  Result has been able to close the loop by bringing these 3 services together in one easy place for you to utilize.

 

Full Press Release Below.

BURSTLY ANNOUNCES NEW CORPORATE STRUCTURE AND OPENS UP MOBILE MONETIZATION PLATFORM SKYROCKET TO ALL APP DEVELOPERS

 

Burstly Provides Developers with Full Suite of Services to Fulfill Needs Across Entire App Lifecycle

 

SANTA MONICA, Calif. – May 21, 2013 – Burstly today announced its official corporate restructure, becoming the most comprehensive provider of tools to address developer and publisher needs across the entire lifecycle of an app. Consequently, Burstly becomes the parent company for a suite of services including mobile app testing platform TestFlight, app analytics tool FlightPath and the app monetization solution SkyRocket (previously the Burstly monetization platform).  The monetization suite was previously only available to some of the largest apps in the world. Today SkyRocket brings that same powerful toolset in a self-serve offering so developers of all sizes can use it.

 

“For the first time, we are our opening up our monetization platform to all mobile developers and publishers through the launch of SkyRocket,” said Evan Rifkin, CEO of Burstly. “With Burstly, developers now have the option of using a full suite of integrated services which are incredibly powerful when mixed together, or the flexibility to use each service on its own.”

 

Developers can now create custom segments of users in FlightPath and easily use those segments to create different monetization experiences in SkyRocket. Examples include easily turning off ads to valuable users, or apologizing to users that experienced a crash by giving away app currency.

 

The Burstly suite of services include:

 

  • TestFlight – leading app beta-testing platform; provides an efficient way to distribute and beta-test iOS and Android apps
  • FlightPath – intuitive analytics solution for mobile app developers; brings app data to life in an easy to understand front-page format that is fully interactive and encourages deeper data exploration due to real-time delivery
  • SkyRocket – app monetization tool; helps app developers cross-promote their new apps, drive in app purchases, and provides an on ramp to working with any third party monetization partner as well as enable them to create direct sales relationships

 

ABOUT BURSTLY

With over 300,000 apps, Burstly is the leading provider of tools to address developer and publisher needs across the entire lifecycle of an app. The company’s portfolio includes app testing platform TestFlight, intuitive analytics tool FlightPath and app monetization solution SkyRocket. Headquartered in Santa Monica, Calif., Burstly launched in December 2009 with the goal of empowering developers to have complete control over their app business. To learn more, visit: www.burstly.com or join the conversation @Burstly.

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