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Posted by on Apr 18, 2013 in Android News, Apple, Apps, iOS Updates, Mobile | 0 comments

iOS App Store Revenue 2.6x More than Google Play

iOS App Store Revenue 2.6x More than Google Play

App Annie is out with its latest quarterly index for iOS VS Google Play revenue and downloads. With the unstoppable growth of the App Economy the U.S. still leads for iOS App Store revenue growth, while Japan and South Korea take it home for Google Play.  Last quarter alone Google Play reached close to 90% of the iOS App Store downloads, although the iOS App Store maintained the lead in monetization, earning about 2.6x the app revenue of Google Play. This is however less than it was in Q4 of 2012 which was at roughly 4x overall.   Between the two App Stores, several countries made their mark for driving growth from Q4 2012-Q1 2013: United States was responsible for the majority of the growth in iOS revenues. China also proved to be a strong revenue contributor and also led the growth in iOS downloads. Russia proved to be a key factor in Google Play downloads growth. Japan and South Korea continued to drive sizeable revenue growth for Google...

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Posted by on Mar 24, 2013 in Android News, iOS Updates, Marketing, Mobile | 0 comments

App Store SEO – Comparing Google Play Store with the Apple App Store

App Store SEO – Comparing Google Play Store with the Apple App Store

Thanks to the folks at Searchman, we have some updates on how things are panning out for those looking to utilize the methods of App Store Optimization (ASO) or App Store SEO.  While some of the information presented should be common knowledge to any serious developer, it’s worth mentioning that ‘App Store Searches’ account for the majority of where traffic is coming from. 63% to be exact. In a not too distant 2nd we have, personal referral through a family friend at 53% for Android, and 61% for iOS.   One thing to keep in mind: (as always) when analyzing this type of information is that the platform users are migrating to, (and using more and more) is very much like the same search we’ve had online for over 2 decades. It would most certainly be advisable to any serious developer to take a look at the over-all process of the Customer Behavior Cycle.   With the iOS 6 update moving to a more ‘chomp-like’ UI, it’s apparent that only...

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Posted by on Mar 23, 2013 in Apple, iOS Updates, Mobile | 0 comments

Apple to Reject Apps That Access UDIDS Starting in May

Apple to Reject Apps That Access UDIDS Starting in May

It’s been 18 months since Apple’s first mention of deprecating the Unique Device Identifier, and now the company is said to finally begin rejecting apps that make use of UDIDs. Apple published the statement in their developer portal revealing that, starting May 1st, the App Store will: “no longer accept new apps or app updates that access UDIDs.” In lieue of this, Apple suggests that developers update their apps to make use of the vendor or advertising identifiers introduced in iOS 6. Needless to say, this announcement has been a long time coming. Apple has reportedly been rejecting apps based on the particulars of their UDID use since March 2012. But wait, there’s more..the end of the UDID isn’t the only update to App Store policy mentioned on Apple’s developer portal. The company’s latest developer briefing also states that all apps and updates submitted from 1 May must support Retina resolutions and the iPhone 5’s four-inch display. But in all honesty, all developers should have already known that seeing...

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Posted by on Mar 23, 2013 in Android News, iOS Updates, Mobile | 0 comments

App Annie Index – Top 52 Publishers of 2012

App Annie Index – Top 52 Publishers of 2012

This ‘never-before-seen’ data is said to be the basis of the App Annie Index playing cards. For reference, last year App Annie launched the ‘App Annie All-Star’ collection trading cards, which provided stats on the top grossing 50 publishers of 2011 (based on worldwide iOS revenue). Using the advanced market data from App Annie Intelligence, and new Google Play data App Annie has collected in 2012, they’ve taken things even further. Based on total 2012 grossing revenue for iOS and Google Play worldwide, App Annie has presented us with the movers and shakers of the app publishing world, in the form of a premium collection of ‘App Annie Index branded playing cards’. Below from top to bottom is how these 52 publishers played out: So you might be wondering..  “How does App Annie know which app publishers earn the most money?” Math, statistics and data. “Through the App Annie Intelligence service, it uses advanced statistical models combined with anonymized datapoints to generate the most accurate market estimates available for...

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Posted by on Mar 19, 2013 in Apps, iOS Updates, Mobile | 0 comments

WhatsApp Shifts iOS App to Subscription Model

WhatsApp Shifts iOS App to Subscription Model

Mobile messaging app WhatsApp made a big change yesterday.  The company (which delivers free SMS-like messages to other WhatsApp users), is said to be moving to an annual subscription model.  Where, the first year is free then $1 per year thereafter.  While the plan won’t affect current users it will not be without competition. The biggest selling point thus far with WhatsApp has been the fact that their is no in-app advertising.  With ore than 100 million subscribers, and 17 billion messages delivered every-day it is regarded as the most popular alternative messaging service outside of Apple’s own iMessage.  Which, last year only mentioned it was handling more than 1 billion message per day.  Evidelty, Apple’s messages app has become so popular it was blamed in part for the first-ever decrease in annual SMS messaging last year.   While WhatsApp may be the most notorious of the bunch, alternatives such as Line (which recently passed 100 million users) is seeing tremendous growth in the Japanese, Korean, and Chinese markets...

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Posted by on Mar 19, 2013 in Apple, iOS Updates, Mobile | 0 comments

Google Now for iOS Could Very Well Be the Death of Siri

Google Now for iOS Could Very Well Be the Death of Siri

“Siri, schedule an appointment with John for next Wednesday at 1pm.” “I’m sorry I don’t understand what you mean.” “Siri, put on my calendar  – lunch with John at 1pm on Wednesday” “What would you like me to put on your calendar?” “Lunch with John” “When would you like to have lunch with John?” “Wednesday” “Is that this wednesday?” “Yes” “I’m sorry, I don’t understand what you mean”   If you’re an iPhone user, you can probably relate to the above.  Being a wishful thinker, I was hoping that when I got my iPhone Siri would be able to be my very own ‘virtual assistant’.  Fact of the matter is, I spend more time correcting what this silly little robot interprets than it would take me to insert the said task myself.  Quite a shame – really. Luckily, there is hope.  Google Now has officially launched on iOS for iPhone and iPad.  Take a look at the video below, and tell me that doesn’t look sexy.  If you ask...

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