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Posted by on May 30, 2013 in Mobile | 0 comments

iPhone users spend 53% more time with Devices than Android Users

iPhone users spend 53% more time with Devices than Android Users

As discovered today by Experian Marketing Services, Americans spend about an hour every-day on their smartphones (58 minutes to be exact). When we dig a little deeper it is evident that iPhone users spend an average of 1hr and 15 mins on their devices (26mins or 53% more) than Androids average of 49 minutes.

Breaking things down even further..

Android users spend more of their time talking: 28% vs 22%.

As well as, visiting websites: 16% vs 12%.

When it comes to emailing, and texting however – iOS lead with 22% vs 16% and 10% vs 8%.
They spend the same amount of time social networking and gaming at 16% and 8%.

More in the image below. Feel free and gaze at your hearts content.

Experian-Smartphone-Activity-Share-by-OS-May2013
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Kevin is an Online and Mobile Marketing Strategist who has worked with companies of all sizes over the last 6 years. You can follow Kevin on any of the social platforms below.

 
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