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Posted by on Feb 26, 2013 in Mobile | 0 comments

Mobile Data to surpass Voice by 2018 says GSMA

Mobile Data to surpass Voice by 2018 says GSMA

Seriously though.  Who has time to talk on the phone anymore when a text is far more convenient.  I was talking with my friend Justin just yesterday (via text of course), and at some point I realized “wow, he is typing really fast”. After making the remark he informed me he has a ‘Messaging App’ on his laptop (brilliant). According to a report released yesterday from the mobile operator consortium GSMA, mobile data revenues will surpass voice revenues globally by 2018.

 

Surely this is no big surprise, but one thing to think about is: before smartphones were ubiquitous, it was really the other way around.  I remember my excessive $380 cell-phone bill I got for long distance charges

(even though, if you ask me – I think Canada having the same country code and all shouldn’t be considered ‘Long Distance’ thanks Sprint).

Looking back, offering unlimited data plans was likely a major reason why AT&T’s network crumbled under the explosion of new iPhones in the first few years.

 

Other findings from GSMA pointed out that Japan became the first country where data revenues exceeded voice revenues in 2012, and predicts the same for Argentina this year.  The U.S. and U.K. are predicted to follow in 2014.

Of GSMA’s mobile predictions, they expect mobile health to save a million lives in sub-Saharan Africa, mobile education to help 180 million students, and mobile automative innovations to help feed more than 40 million people every year. Commute times through the use of mobile widespread technology are also expected to decrease by 35%.

 

Chief Marketing Officer Michael O’Hara said in statement,

 

“Mobile data is not just a commodity, but is becoming the lifeblood of our daily lives, society and economy, with more and more connected people and things,”

“This is an immense responsibility and the mobile industry needs to continue collaborating with governments and key industry sectors to deliver products and services that help people around the world improve their businesses and societies.”

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Kevin is an Online and Mobile Marketing Strategist who has worked with companies of all sizes over the last 6 years. You can follow Kevin on any of the social platforms below.

 
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