![TestFlight Launches FlightPath Mobile Analytics Platform [Beta]](http://mobileminute.info/wp-content/uploads/2013/03/Screen-Shot-2013-03-21-at-4.43.51-PM-148014_630x210.png)
TestFlight Launches FlightPath Mobile Analytics Platform [Beta]
If you haven’t heard of TestFlight you’ve probably been out of the loop, or living under a rock.. so I’ll fill you in before we get into this. Test Flight was one of the pioneers in the ‘Testing of Apps’ business. Originally creating an online platform that allowed App Developers to upload their builds and then send out private invites to their friends, family, whathaveyou – this service was available for both iOS and Android developers for the grand total of FREE.
Basically all you had to do was..
- Set up TestFlight
- Distribute your Beta
- Analyze the usage
- and Improve our app based on that data/information.
TestFlight attracted companies from all over including: Adobe, Disney, Spotify, Discovery, Openfeint, Mtv, Fandango, posterous, pandora, nimlebit, tumblr, instagram, caa, tapiy, social gaming network, and more..
So now, what makes FlightPath so cool?
Well, a beautiful dashboard for one..
Additionally, the company is aiming for simplicity and focusing on customization.
Ben Satterfield had this to say in an interview with TC,
“What we’ve tried to do is develop FlightPath knowing app developers and their lack of time to make the app better and learn what features customers want, or to explore the data meaningfully,” Satterfield explained in an interview. “For us, the most important thing was to try to get all the information on one page. All the different pieces of data, or at least the most important ones, are all there in a single view.”
With the above being said, if you’d like to find out more, or download their SDK you can do so on their website.
Kevin is an Online and Mobile Marketing Strategist who has worked with companies of all sizes over the last 6 years. You can follow Kevin on any of the social platforms below.
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