Are You a Mobile Install Addict?
As the year comes to a close it’s important to reflect back on what’s occured both in our personal lives and profesional as well. Thanks to the folks at Flurry, they’re making this easier than ever by providing us some very insightful datapoints on the: trend of app installs among users. It was previously expected that given the extremely rapid adoption of Smartphones in the U.S. and South Korea there would also be a point (this year) when those markets saw a deceleration in app downloads due to market saturation. Paul Adams of Intercom went on to predict that, “apps will become more of a service layer, replaced by enhanced notifications as the consumer interface.” Flurry, being the data junkies they are (in a good way) decided to put this theory to a test. Below are a few images of their findings, which, by the way, clearly indicate users app consumption even great than it was in 2012. As seen in the image above, there was a slight dip...
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