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Apple working on less expensive iPhone [Rumor]
As reported several times over the last few days by the Wall Street Journal: the plans for developing a new cheaper version of the device apparently have now advanced.
“The cheaper phone could resemble the standard iPhone, with a different, less-expensive body, one of the people said. One possibility Apple has considered is lowering the cost of the device by using a different shell made of polycarbonate plastic. Many other parts could remain the same or be recycled from older iPhone models.”
The real question is, will this cheaper version of the iPhone have the same screen dimensions as the current iPhone 5? Will it be smaller (reverting back to the screen size on the original iPhone all the way up to the iPhone 4S)? Who knows. While the Wall Street Journal states that Apple could still drop the idea, Apple has supposedly been planning a less-expensive version of the phone since at least 2009 in an effort to: “grab market share and hook people on the brand.”
In other news, Bloomberg also claimed in 2011 that Apple was working on cheaper versions of the iPhone that could “widen the iPhone’s appeal and keep it from losing further ground to Android devices.” Most recently this morning DigiTimes claimed the following,
“Some sources claimed they had seen the sample of the low-cost iPhone, which will come with a larger display, meeting the prevailing trend for the adoption of 5-inch displays for high-end models,”
and
“They added that the low-priced iPhone would also have a brand new exterior design.”
Apple has even allegedly considered a retail price between $99 and $149 for the device, said Bloomberg. Lastly, Apple has spoken to at least one of the top U.S. wireless carriers about its low-cost-iPhone plans.
Kevin is an Online and Mobile Marketing Strategist who has worked with companies of all sizes over the last 6 years. You can follow Kevin on any of the social platforms below.
