Tap for Tap – Get Users Make Money
Ok, before you go off thinking that Tap for Tap is just another app discovery service, I should start off by telling you that – you’re right. But there’s more more to it. Really. If there name alone was indicative how how their service works, then maybe it’s worth mentioning that: Tap for Tap gives app developers two cost-effective ways to promote their apps and a simple way of generating ad revenue in one easy-to-use platform.
The best thing to do of course, would be to download their SDK, select the style of ad units you’d like to show in your app then just decide how you’d like to get be compensated with the Earnings Preference slider (below).
By selecting “Get Users” and you’ll earn credits for taps and installs on the tap exchange. Selecting “Make Money” will of course, provide you monetization from the network. The best part is, it’s not a black and white scenario. You can also choose to be “in the middle” of the two. Tap for Tap’s all-in-one solution can assure a 100% fill rate; if monetization is unavailable for an impression, it can be used to cross-promote and vice versa.
Still don’t get it?
Check out this video.
So if your mind has not been completely blown by now, then it’s likely that you might just be considering this a bit further. Let me take you on over to the Developers Page on their site. There you can find Documentation, a Getting Started Guide, Plugins, and videos illustrating step-by-step how to integrate the SDK to either iOS or Android.
If you’re an Advertiser..
Don’t worry, Tap for Tap’s created something for you too.
Developers can bid on impressions (CPM), clicks (CPC), or installs (CPI). The installed SDK takes care of all tracking needs. This is a good route for developers who may not want to show ads in their app and instead want to buy traffic. Additionally, their Paid Promotion – FullServe option is for those who have large advertising budgets and are not able or willing to install the SDK into their app.
Note: with this option developers will need to provide their own tracking platform capable of calling Tap for Tap’s servers when a click or install is registered.
Kevin is an Online and Mobile Marketing Strategist who has worked with companies of all sizes over the last 6 years. You can follow Kevin on any of the social platforms below.
