New Apple iPad Patent Could Change Everything
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Read MoreThe lawsuit – which could cost Apple up to $100 million to settle – is based around the claim that the company: “failed to adequately disclose that third-party game apps, largely available for free and rated as containing content suitable for children, contained the ability to make in-app purchases.” The proposal which could be approved in the US starting as early as tomorrow (March 1st,2013) will allow parents to claim at least $5 (either in the form of store credit or cash if they no longer have an iTunes account) IF they can prove the purchases were made without their decisions. ..I wonder how that conversation would play out with the children. Ironically, while Apple is willing to refund at least $5 in the forms mentioned above, Apple will only entertain cases where the total amount of cash spent in play is at least $30. Which in the case of some parents (5) in Caliornia who filed a lawsuit against the company in 2011 when their children spent huge sums...
Read MoreA new report by GoodTechnology has shown that while Android usage is primarily driven by tablets, 77% of new account activations for enterprises in Q4 were from Apple. iPads and iPhones even accounted for 8 of the top 10 devices. Android on the otherhand, fell by 6.3% YOY taking just 22.7 % of all activations, which were driven primarily by tablets vs phones. Windows Phone secured just 0.5% of overall activations. iPhone 5 was the most popular device over the quarter with 32% of activations, while iPad led the tablet space with 93.2 %. Christy Wyatt, CEO and president of Good Technology, said, “CIOs today are able to realise increased productivity by supporting a diverse set of mobile products, while retaining security and control, and still provide their employee consumers with product choice. “We continue to see more enterprise customers extending the accessibility of mobile applications to a broader employee population within their...
Read MoreYep. Confirmed last week, the office supply retail chain now has Apple Products available through the Staples online store as of Tuesday. One thing that is blatantly obvious however is that you’re only able to purchase Accessories. NOT the actual devices. iPads, iPods, iPhones, yeah- no. iPad ‘accessories’, Mac accessories, iPhone accessories, and iPod accessories – yes, that’s are what you’re actually in store for. If you ask me, the promotion was kind of deceptive. I for one though Staples would be carrying the products in-store, and have all of the Apple’s products available not just their ‘accessories’ which I never buy any way. In any case, if you for whatever reason you feel compelled to visit Staple’s searching for Apple ‘Accessories’ know they have you covered. Gee. That was easy. ...
Read MoreAs discovered by 9to5mac, reports dated from back in October for the U.S. Department of Defense indicate a preperation to approve a large number of iOS and Android devices for use on government networks. Those reports were followed up with earlier this month with news that CACI International Inc was ‘modifying’ thousands of iPads for use in U.S. government agencies. The Pentagon went on to further confirm plans to open its networks to 100,000 new devices from Apple and Google by this month next year. The exact quote being, “The Pentagon said it wants employees to have the flexibility to use commercial products on classified and unclassified networks. It plans to create a military mobile applications store and hire a contractor to build a system that may eventually handle as many as 8 million devices.” The move comes largely in part due to iPad’s and other iOS devices becoming more adopted by government agencies which formerly were filled by Blackberry,Linux, and others. The plans revealed in October...
Read MoreAs reported yesterday by TC, Apple is now rejecting apps that are using HTML5 cookie tracking from the App Store. While this may come as shocking to some, the good news is that over time, the marketplace has developed multiple solutions to mobile ad tracking on iOS. The confusing ecosystem for marketing attribution in iOS has long been a challenge for app marketers. Back in August of 2011 when Apple announced they were deprecating UDIDs, there was immediate concern among app marketers on how they would track their results. While on the short term multiple options emerged and gained prominence, including MAC address, digital fingerprinting, HTML5 cookies, Facebook’s newly introduced tracking method, etc.. UDIDs remained the dominant tracking choice for many marketers despite the fact that the transition to Apple’s preferred Advertising Identifier is now well underway. There are many trade-offs among these options, including accuracy, privacy concerns, user experience, and acceptance by consumers, ad networks, developers, and Apple. Conventional Wisdom from those like Fiksu suggest that the best...
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