iOS 7 Airdrop, Multitasking, and Share Widget – Deep Dive
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5 Ways To Scale Your App Like A Big Brand
This article is a summation of insights derived from VB’s interview with CTO of Evernote Dave Engberg. Needless to say, Evernote is one of the most poular Mobile Apps in history, having made its way well across most iOS and Android devices, and even moving in on Blackberry and Windows. Below are 5 Tips from the CTO of one of the App Ecosystems most successful apps. Let’s do this. 1) Be Different. Not just think different, be different. This is especially true if you were thinking of making an evernote-like app. Engberg suggests, “99% of startups should be in a cloud environment,” Services like: Amazon Web Services, Windows Azure, and Rackspace Cloud can all help with just that. When thinking about how to spin off an original creation that’s not doomed as inviable from day one, you can take a glance at the market and ask “what can be done better?”. Remember, inefficiency = opportunity. With that in mind, there is plenty of opportunity in the App Ecosystem, BUT...
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Apple Finally Lets Developers Sell Their Apps
Previously, the only way of doing this type of thing was through Apptopia. But now, for the first time since the app store launched in 2008, Apple is going to be providing an official means for app developers to sell their titles on to others. The new policy, that was pushed out earlier this week to registered developers described of a way to “allow the transfer of ownership of an app from one developer to another, with user reviews, ratings, leaderboards and updates all remaining intact.” The problem with the old way is that, it left existing users with an old version of the app and perhaps unbeknownst of the new release. This left many developers who were looking for an exit standing by their releases. These changes could indeed spark a new trend that has a number of apps change hands and, longterm, could very well change the nature of business throughout the App Store ecosystem. Imagine. Seeing acquisitions (solely within the app ecoystem) of up-and-coming apps like...
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What Will iOS 7’s “Near Me” Mean to Developers?
First of all, I think this just goes to show that Apple clearly has no idea how to handle the MASSIVE amount of Apps that its platform is taking on every-single-day. I mean, with over 900,000 Apps on iOS – and $10 Billion paid out to developers to say it’s a “hot market” is grossly under-stated – but I digress. “Near Me” which replaces the former, “Genius”‘s spot front and center (see image below) will, (in my eyes) provide a tremendous opportunity for local small and medium sized businesses looking to promote their apps across a given local. Additionally, it could also provide considerable value for dealers, franchise businesses, large retailers, and chains that want to reach consumers in particular areas. When it comes to how “Near Me” will affect ASO (App Store Optimization), whether it will help or hinder – is still yet to be determined. I do however see this as an incredible opportunity for developers who understand the idea of ‘developing for local markets’. Undoubtedly, for...
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Google Acquires Waze for $1.3 Billion
Probably the biggest news this week with the exception of the unveiling of iOS7 from Apple. Waze, which was founded in 2007 has recently been quite a topic in the press as it had previously attracted other potential ‘buyers’ such as Apple, and Facebook. The company which has only raised $67 million in funding, has 110 employees with the majority of its staff in Israel and 10 or so in Palo Alto, including CEO Noam Bardin. Bardin revealed some of the motivations for going with Google in a Blog Post yesterday, specifically that of working with CEO Larry Page and Google GEO VP Brian McClendor: “We are excited about the prospect of working with the Google Maps team to enhance our search capabilities and to join them in their ongoing efforts to build the best map of the world,” adding, “nothing practical will change” after the acquisition, and that Waze “will maintain [its] community, brand, service and organization.” Needles to say, it will be interesting to see how Google...
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