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Posted by on Dec 28, 2013 in Mobile | 0 comments

The Most Gifted Devices of Christmas 2013

The Most Gifted Devices of Christmas 2013

It goes without saying that over the last decade connected devices have become an integral part of Christmas. Certainly one of the most ‘wished for’ gifts, Christmas also serves as the biggest day for new device activations. Indeed, activation’s are known to spike 63% compared to an average day in the first 3 weeks of December. Interestingly, the device with the highest bump this year was not from an Apple device (the iPad) but rather from Amazon. There infamous Kindle activation’s were up 24x above the norm. App Analytics company Flurry believes that price, business model, target market, and form factor all contribute to the big boost in Kindle activation’s at Christmas relative to other times of the year. Seeing as Amazon sells Kindle tablets at cost, putting them within the Christmas budgets of more people than some other devices. Amazon’s business model is focused on content consumption and the promotion of their large spread of digital content which is the main reason why Amazon is willing to sell...

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Posted by on Dec 28, 2013 in Apple, Apps, Mobile | 0 comments

8 Ways to Strike Gold with the App Store This Holiday Season [INFOGRAPHIC]

8 Ways to Strike Gold with the App Store This Holiday Season [INFOGRAPHIC]

Thanks to the folks at DotComInfoway we have this great infographic to share with you.  Admittedly it is a little late given Christmas has come and gone.  The great news is that historically app downloads have retained their above average rate until mid January-early February.  One thing to note however is the fact that there wasn’t an App Store freeze this year, which changes the dynamic of how much you’re able to monetize as well....

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Posted by on Dec 19, 2013 in Apps, Mobile | 0 comments

November App Annie Index for Games and non-Game Apps

November App Annie Index for Games and non-Game Apps

First and foremost, I normally include the screenshots of all the Top Publishers, Top Apps, etc. But it appears as though my ‘PrintScreen’ Button is not having it today, so I’ll have to skip that portion of the article and instead deliver the information through interpretive dance. Not really. But let’s hope by the end of this you know what’s up, and what’s down (in terms of apps and their rankings). First, we’ll take a look at non-game apps, the top 10 Publishers for iOS were: 1) Google 2) Apple 3) Tencent 4) Facebook 5) Baidu 6) Alibaba Group 7) Hightalk Software 8) Bitstrips 9) Outfit 7 10) Microsoft Interestingly, you would think that Apple would leads its own platform, but Google actually has less apps (36) and takes the #1 spot. Top Publishers by Monthly Downloads for Google Play for November were as Follows: 1) Facebook 2) Google 3) Sungry Mobile 4) WhatsApp 5) Outfit 7 6) Microsoft 7) Kingsoft Internet Software 8) LINE 9) Twitter 10) NAVER...

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Posted by on Dec 13, 2013 in Android News, Mobile | 0 comments

Google Plays First Annual Player Choice Awards

Google Plays First Annual Player Choice Awards

Google for the first time has decided to have a ‘players choice awards’ on their platform for the most popular games and apps on the Android market. According to Google, the Players Choice Awards are being held to recognize the outstanding games and apps on the service. As many know, Google Play is the primary store for Android devices. Below is a list of the winners, where customers had to vote to determine the most addictive title, best movie-licensed title, and more. Most addictive game: Knights & Dragons (Gree) Best franchise game: Bejeweled Blitz (Electronic Arts) Best game based on a movie: The Hobbit: Kingdoms of Middle-earth (Kabam) Best app for enhancing the everyday: Duolingo: Learn Languages Free (Duolingo) Best app for booking and buying: Flixster (Flixster, Inc.) Best Google app: YouTube (Google) If you’re unfamiliar with the aforementioned apps, here’s a little bit of info on each of them. Knights & Dragons is a F2P (free-to-play) action role-playing game. Players go on quests to defeat enemies and collect...

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Posted by on Dec 11, 2013 in Apps, Marketing, Mobile | 0 comments

Shopping Tops Out on Thanksgiving vs BlackFriday

Shopping Tops Out on Thanksgiving vs BlackFriday

With all the craze this year with endless Black Friday deals, you’d be surprised to discover that Thanksgiving actually had more shoppers purchasing things via their mobile device than on Black Friday itself. According to IBM and Flurry, Black Friday mobile shopping was responsible for 20% of online retail sales. On Thanksgiving day, sales spiked to 43% of visits and accounted for 26% of sales. This goes to show how connected devices are really influencing sales. Even to the degree where it’s become a holiday tradition. But enough with the talk, let’s take a look at some chars so you can get a better visual understanding of what exactly went down on Turkey day. In the image above it is evident that the bump in usage comes dead in the center of Thanksgiving and quickly declines thereafter. Comparitively, over the years this change in traffic has been getting more and more evident. Looking at the image above, you can see just how much Thanksgiving kicked Black Friday’s ass in...

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Posted by on Dec 3, 2013 in Apps, iOS Updates, Marketing, Mobile | 0 comments

App Store Optimization on iOS 7 – What you NEED TO KNOW [INFOGRAPHIC]

App Store Optimization on iOS 7 – What you NEED TO KNOW [INFOGRAPHIC]

With over 200 million users already having the latest OS from Apple on their devices, it would be a wise thing to figure out how to get your apps ranking better in the App Store on iOS 7. According to DCI, out of more than 80,000 apps that were indexed in the App Store more than 5,500 have at least one mention on iOS 7 in their reviews. It ALSO means that there are more than 920,000 Apps that aren’t even getting indexed AT ALL. So unless you want to be part of that HUGE ASS statistic, then you better pay attention. Thanks to the folks at DCI, the information you need to know has been provided in visual format in the Infographic below....

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