Pages Menu
Categories Menu

Posted by on Jan 16, 2013 in Android News, Mobile | 8 comments

The Secrets to ranking on the Google Play Store | Revealed

The Secrets to ranking on the Google Play Store | Revealed

We’re going to jump right into the deep end today.  The differentiations about ranking on Google Play vs Ranking on Apple.  This article is based on an interview that had been conducted with the folks from W3i and Nate Dykstra. First question: How do Google Play’s and Apple’s ranking algorithms vary? The key in Google Play is quality. Having taken a lot of heat in their early days for having apps that were extremely lacking in regards to quality; this method allows them to hold developers accountable if the want to see success on the platform.   Google Plays ranking algorithm seems a lot more calculated than Apple’s seeing as they take into account variables that date back ot the initial launch date of the apps (that means 4+ years for some).  Meanwhile Apple is believed to calculate their rankings based on more ‘real-time’ data measuring only a few days back, this is what enables media buys (paid promotion) to have such immediate influence.   As of late, Google has begun...

Read More

Posted by on Jan 15, 2013 in Mobile | 2 comments

Mobile Jobs Trend Growth [INFOGRAPHIC]

Mobile Jobs Trend Growth [INFOGRAPHIC]

We live in a Mobile World.  A Mobile Life.  Living one “Mobile Minute” at a time. So it’s not wonder that more and more mobile jobs are being created, but what exactly is the breakdown on that any way?  Well, today – thanks to the folks at Antenna who have created a nice infographic, you can consume it a little more easily ;).  ...

Read More

Posted by on Jan 15, 2013 in Mobile | 0 comments

Windows 8 Opporunity for Freemium Games – Is there really any?

Windows 8 Opporunity for Freemium Games – Is there really any?

So you better fill yourself in by understanding the latest for what opportunities are available to you for porting your iOS or Android game and services to boost your success. So what opportunity is there, really? Let’s talk installs. Last week at CES (Jan 8th to be exact) Microsoft revealed that they have sold 60 Million copies of windows 8 since their release in October. In their first 2 months alone, they’ve also surpassed 100 million app downloads. When it comes to monetization, Microsoft is leveraging its huge bank of credit card accounts built through Xbox live memberships, Zune (yes remember that device?), etc.. Additionally, Microsoft has their own ad product and are allowing third party payment and ad services. Limited support is currently available. Getting your App(s) on the windows store. Microsoft is currently embracing third party development tools such as: Unity, Game Salad, Unreal, Marmelade, and DirectX (using the Sharp DX wrapper). While Unity 4 hasn’t ‘officially lanuched yet’ it is available to purchase by all developers....

Read More

Posted by on Jan 14, 2013 in Apps, Mobile | 0 comments

iPad 5 and new iPad mini coming in March, say analysts

iPad 5 and new iPad mini coming in March, say analysts

“Our checks at CES indicate Apple will release the iPad 5 and the second-generationiPad mini this March. The iPad 5 is expected to be lighter and thinner than the iPad 4 that was released in October, while the form factor of the iPad mini should be similar to the first generation iPad mini that debuted in October.” said analyst Brian White of Topeka Capital after having gained his insights over the past week from sources at the CES event.   Needless to say, updates to both the iPad and iPad mini in march would demonstrate a very agressive update cycle for Apple, who generally updates their iOS devices on a yearly schedule. AND that’s the problem I have with it.  AND WHY, I think consumers are starting to get fed up with this BS (for lack of a better term).   Sure..   Apple is one of the most well known brands on earth. Apple also creates some of the best products known to man. Additionally, Apple is notrious for creating some of...

Read More

Posted by on Jan 14, 2013 in Apps, Mobile | 0 comments

App Review: Bust a Caption

App Review: Bust a Caption

For those times when you want to ‘Bust a Cap..tion’   The AppFlixion Group, whose first iPhone app (Bust A Caption) hit the AppStore on January 12th, 2013. Features of the app include image overlay captions (sometimes known as stamps), standard text overlay captions, social media sharing on Facebook and Twitter and a friendly user interface.   The application is customized to and currently running on the iPhone  iOS 5.1 with an iPad version currently in development.    “We’re excited about the release of our first app and the future of The AppFlixion Group.  Our company specializes in high-quality, entertainment apps.  We just love to make people laugh.  That’s what we’re all about,” said owner Scott McCausland, a software developer himself.   Bust A Caption can be downloaded from the Apple AppStore for $0.99.  Like all apps in the AppStore, an Apple user account is needed before downloading.  The entertainment-based app is the first in a series of planned releases for the small business.   About The AppFlixion Group. The AppFlixion...

Read More

Posted by on Jan 11, 2013 in Apps, Mobile | 0 comments

Top Tips for Monetizing Your Freemium Game

Top Tips for Monetizing Your Freemium Game

Let’s dive right into this today. The topic is: Using Virtual Currencies in your game to maximize revenue.   Rewarding your users: Using different types of currency allows you to stimulate the games economy as well as the users experience when completing challenging task for instance, you could distribute a type of ‘standard’ currency.  Whereas ‘premium’ currency could only be obtained by spending actual money.   An example of types of currency you could distribute are: Gold Silver Bronze   Simplifying the Sale: If a player attempts to make a purchase but lacks the currency needed, be sure to always provide them the option to purchase more virtual currency.  This is a proven method in increasing monetization. While pricing virtual currency remains challenging task, the folks over at W3i had this to say on the subject,   “Providing to many choices will overwhelm the user and increase the likelihood that they will buy the cheapest package.  Below, you can see Imangi provides four price points for currency bundles in...

Read More