Mobile Minute – November 29th [VIDEO] Wrap-up
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Apple App Store vs Google Play
One would think that the Apple App Store would be the leading App Store in the mobile device and app industry, and..they’d be right. It’s revenue is actually 4x that of Google Plays. BUT. (here’s the kicker) Google Play has had a 311% growth spurt since January of this year. While iOS revenues growth this year have been modest with 12.9% in the same period. In the last month, Google Play revenues have grown an aggressive 17.9% while iOS revenue contracted by 0.7%. It was also reported that Japan ousts US for top spot in Google Play revenues. As for Downloads, much has been reported about Android’s sheer growth in smartphone distribution over the last year. However, the volume of global free downloads is still 10% greater on iOS than on Google Play. What is noteworthy though is the speed of Google Play’s catch-up. In the last five months, it has closed the gap significantly by growing 48% compared to iOS’s 3.3% growth in the same...
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Android dominates iOS with 52% market share but Apple leads in Impressions
Millennial Media (a leading mobile ad network) released its Q3 Mobile Mix report which shows Apple as the continued leader in hardware (iPhone notably being their top device). While they did not see any gain in mobile ad impressions they still held 31.5% for mobile device impressions, which is up an iota of 31.38% from last quarter. Google’s Android operating system however, accounted for 52% of total impressions (up from 46 % in Q2), VS iOS’s 34% market share. Take a look at the attached images below. Best, ...
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62% of last months iOS Apps ‘didn’t make the ranks’
That’s right 62% of apps in the Appstore in October didn’t cut it. October was probably one of the worst months for indie app developers, with 62% of apps failing to even make the ranks in Apple’s App Store. On the other hand, it was also discovered that 32% of apps were able to retain their positions in the App Store throughout the month. Topping the list for must upward “trending” apps in the global app ecosystem was: Need for Speed Most Wanted, which reached a global position of 34 only 2 days after release. Since then, it had maintained its spot in the top 50 paid apps. Still not as good as Angry Birds – Star Wars if you ask me 😉 (reaching Top of app charts in 2 1/2 hours) Today as it stands, it is: #24 in Top Games (for iPad), #39 in Top Apps (for iPad), and #40 in Top Games (for iPhone). CEO and co-founder of Adeven, Christian Henschel...
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iPhone 5 boosts iOS to 48.1% market share in US
iPhone 5 boosts iOS to 48.1% market share in US New data from Kantar Worldpanel Comtech shows that iOS has returned as the leader in the US for software market share. With 48.1% of the market; that put iOS up 25 percent year-over-year. Android, by contrast, slipped from 63.3 percent a year ago to just 46.7 percent. Unfortunately (or fortunately, depending on your bias) Android still remains the leader in the rest of the developed world. In fact, during the latest period the platform had 54.2 percent in Britain, 73.9 percent in Germany, and 81.7 percent in Spain. Kantar credits iOS’ resurgence in the US to the iPhone 5 and suggests that iOS will hold onto its new position for many months. Dominic Sunnebo, a Global consumer insight director of Kantar said, “The last time we saw iOS overtake Android in the US was when the iPhone 4S was released and Apple managed to retain its lead for three consecutive periods,” says Dominic Sunnebo, a global consumer insight director...
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