Look-out Zynga. Storm8 just crossed 10 Million in Daily Active Users
Storm8 is a bootstrapped mobile game company founded by former facebook engineers. They just announced today that they have crossed the 10 million DAU (daily active users) mark, which puts that at nearly 1/3rd of Zynga’s own 33 Million DAU (from back in July).
CEO Perry Tam went on to say,
“We’re not a one-hit wonder. We never were and we are not a one-trick pony”.
Who also mentioned that their network contains near 200 Million devices.
While not known for having the most distinguisable titles in the space, Storm8 was early to market to both the Android and Amazon platform, and they are a company that is able to hammer out games more aggressively that some competitors. App Analytics Site released a report which included Storm8 as the 9th biggest game developer by revenue on iOS with only 40 Apps.
The larger the reach, the less mone spent on CPA. Having 40 Apps also gives them the ability to implement things such as “link-wheels” (but in the App Store) for cross-promotion purposes. While the company hasn’t taken any funding to date, it’s actually not out of the ordinary for the space. Other bootstrapped moible gaming companies are those like: Imangi Studios and BackFlip studios.
Kevin is an Online and Mobile Marketing Strategist who has worked with companies of all sizes over the last 6 years. You can follow Kevin on any of the social platforms below.
