Posted by ksteineman on Apr 16, 2013 in Mobile |
Thanks to the folks at Telenav we have a great infographic which has measured how far people are willing to go to redeem certain deals. To name a few off the top: 11.3 miles for used cars (I assume you’re in the market to buy ;)), 9.8 miles for hotels & motels, 9.8 miles for new cars, and the rest you can see in the infographic below. This type of data is the bread and butter for apps like Scout which has main features completely based off GPS. According to Scout’s Advertising GM Eli Portnoy, “Location is an extremely powerful tool for targeting mobile ads, but most advertisers...
Posted by ksteineman on Apr 16, 2013 in Apps, Mobile |
Today we’re going to jump into once, and for all – which type of app is best. Native, or HTML5. One would think that facebook abandoning HTML5 would have been indicator enough to other developers that it may not be the path worth pursuing, but we’ll go ahead an entertain our die hard HTML5 fan boys for the sake of this article. So, if we simply look at the numbers, and how apps have grown since last year. There are currently over 775,000 native apps available in Apple’s app store, with Google Play having somewhere similar. If you add the 100K from Blackberry, and the 135K from Microsoft then...
Posted by ksteineman on Apr 15, 2013 in Android News, Mobile |
A new report from NQ Mobile released today has pulled malware data from 2012 that show some shocking figures. First, malware threats across all mobile platforms grew 163% in 2012. The attacks were geared primarily towards Android devices, which was the platform of choice for almost 95% of threats according to NQ. NQ says, trends indicate things are likely to get worse before they get better. In February, a new type of malware that uses an Android device as a launch platform for infecting a target computer via USB connection was identified, the company said. NQ Mobile co-CEO Omar Khans said in a release, “…what’s needed is a...
Posted by ksteineman on Apr 13, 2013 in Mobile |
As the release date of Google Glass gets closer and closer, people are beginning to wonder..”how does this thing actually work?” Well, thanks to artist Martin Missfeldt whose presented us with this awesome infographic, we can now further understand what the future has in store, and just what we might see ahead....
Posted by ksteineman on Apr 12, 2013 in Apps, Mobile, Startups |
A BIG Congrats First of All. Had a chance to attend one of Pulse’s open-invite developer events a couple months ago and spoke with Co-Founder and CTO Ankit Gupta about how much progress they’ve made and how incredible of a framework/platform they’ve built to do the things that Pulse does. If you’re not already familiar with Pulse, then you should know at the very least, it’s “a fast and beautiful way to read your favorite blogs, magazines, social networks and newspapers.” Back to the point, LinkedIn has announced a deal to buy Pulse, at an offer of $90 million. While LinkedIN hasn’t announced any specific plans for Pulse,...
Posted by ksteineman on Apr 12, 2013 in Apps, Mobile |
While the iOS App Store and Google Play continue to dominate the app store economy, Windows has noticeably been gaining momentum. Earlier today app analytics company App Annie announced that they have opened up Beta for Windows Store. With now over 130,000 apps, Windows 8 continues to increase its market share and may become one of the most talked-about operating systems in 2013. With that being said, App Annie is excited to open the doors to Windows and see how they can lend their helping hand. SEE ALSO: App Annie Opens up analytics for Amazon App Store In their beta release, App Annie will provide the top 100...
Posted by ksteineman on Apr 11, 2013 in Mobile |
This infographic is especially for those in the UK, but seeing as how close the U.S. and U.K. are in the mobile category, it could be said that some insights can certainly be gleened from this infographic of how Americans may be ‘going about things’ as well. Two differences that HAVE been made evident is that, UK consumers show strong purchase intent but less immediacy than those in the US. UK mobile consumers have also been found to be more committed to their due diligence than those in the US. Additionally, the study reveals that UK mobile users show a higher purchase intent and place a greater emphasis on...
Posted by ksteineman on Apr 11, 2013 in Mobile |
Six years ago Apple took the smartphone industry by storm with the release of the iPhone, former market leader BlackBerry, has also just recently launched the Z10 (which many think could be a main competitor to the iPhone – alongside the HTC One). The problem is that not many seemed to have noticed. A recent survey by MKM Partners revealed that an astounding 83% of Americans did not even know that BlackBerry had launched their new BlackBerry Z10 smartphone (or new Blackberry 10 platform, for that matter). It was also discovered today that BlackBerry is the most undesirable smart phone, with 71% of people saying they wouldn’t consider getting...
Posted by ksteineman on Apr 10, 2013 in Apps, Mobile |
Canalys has released a new report that concludes the top 4 app stores delivered a total of 13.4 billion app downloads for Q1 of 2013. These downloads are across Apple’s App Store, Google Play, Windows Phone Store and BlackBerry World, which are also up 11% from Q4 2012. Developer revenue also grew 9% with app revenue reaching $2.2 billion in gross returns. Adam Daum, Canalys Chief Analyst said, “Apps have had a huge impact on the way consumers use mobile devices, what they value, and what they expect from smart phones and tablets. They are now central to how consumers engage with content and connected services, and how...
Posted by ksteineman on Apr 10, 2013 in Marketing, Mobile |
App analytics company Flurry announced today the launch of ‘Flurry Marketplace’ its own RTB (real-time bidding) exchange for mobile apps. Simply put, it enables advertisers to bid on available ad impressions in real time. While this type of stuff has been around the web for years on end, (Adwords, FB PPC, Bing, Yahoo, etc..) it’s just making its way to mobile, and given the size of Flurry’s data set it can offer advertisers; makes Flurry’s entrance into the market quite noteworthy. As a company who sees more than 1 Billion smartphones and tablets used per month, and 300,000+ apps using its FREE Flurry Analytics product, this is not only...
![How Far Will YOU Go for a Deal? [INFOGRAPHIC]](http://mobileminute.info/wp-content/uploads/2013/04/infographic_howlocationimpactstargeting-755384_128x128.png)
![How Google Glass Actually Works [INFOGRAPHIC]](http://mobileminute.info/wp-content/uploads/2013/04/google-glass-infographic-511650_128x128.jpg)
![Mobile Path to Purchase in UK [INFOGRAPHIC]](http://mobileminute.info/wp-content/uploads/2013/04/Telmetrics_xAd_CrossCat_Graph_R5_low_rez-366920_128x128.jpg)
