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App Trailers moves beyond just “App Trailers”

Posted by on Feb 27, 2013 in Apps, Mobile, Startups | 0 comments

AppRedeem recently updated their AppTrailers app to allow users to watch TV show trailers to earn points (and eventually rewards) for watching.   The new “TV” Section on the app also allows you to set reminders in-case you wanted to watch a trailer prior to viewing the actual show on TV.  While it doesn’t appear TV Networks are paying to promote these trailers yet, CEO Sheffield Noal mentioned in a discussion with TechCrunch that the company is,  “in talks with a few networks to promote their TV shows,”.  In the meantime, the primary focus is to test engagement, which thus far – looks very promising.   AppTrailers as of...

Staples now sells Apple Accessories

Posted by on Feb 27, 2013 in Apple | 0 comments

Yep.  Confirmed last week, the office supply retail chain now has Apple Products available through the Staples online store as of Tuesday.  One thing that is blatantly obvious however is that you’re only able to purchase Accessories.  NOT the actual devices.  iPads, iPods, iPhones, yeah- no.  iPad ‘accessories’, Mac accessories, iPhone accessories, and iPod accessories  – yes, that’s are what you’re actually in store for.   If you ask me, the promotion was kind of deceptive.  I for one though Staples would be carrying the products in-store, and have all of the Apple’s products available not just their ‘accessories’ which I never buy any way.  In any case, if...

US Defense Department confirms plans to roll out 100,000+ iOS and Android Devices by next year

Posted by on Feb 27, 2013 in Android News, Apple, iOS Updates, Mobile | 0 comments

As discovered by 9to5mac, reports dated from back in October for  the U.S. Department of Defense indicate a preperation to approve a large number of iOS and Android devices for use on government networks.  Those reports were followed up with earlier this month with news that CACI International Inc was ‘modifying’ thousands of iPads for use in U.S. government agencies.  The Pentagon went on to further confirm plans to open its networks to 100,000 new devices from Apple and Google by this month next year.   The exact quote being, “The Pentagon said it wants employees to have the flexibility to use commercial products on classified and unclassified networks....

Apple now rejecting Apps using HTML5 Cookie Tracking

Posted by on Feb 26, 2013 in Apple, Apps, Mobile | 0 comments

As reported yesterday by TC, Apple is now rejecting apps that are using HTML5 cookie tracking from the App Store. While this may come as shocking to some, the good news is that over time, the marketplace has developed multiple solutions to mobile ad tracking on iOS. The confusing ecosystem for marketing attribution in iOS has long been a challenge for app marketers. Back in August of 2011 when Apple announced they were deprecating UDIDs, there was immediate concern among app marketers on how they would track their results. While on the short term multiple options emerged and gained prominence, including MAC address, digital fingerprinting, HTML5 cookies, Facebook’s newly...

Nokia Rebrands and Pulls its name from “HERE” App

Posted by on Feb 26, 2013 in Apps, Mobile | 0 comments

In a surprising turn of events yesterday at the Mobile World Congress in Barcelona Nokia has decided to pull their name from their “HERE” App.  Formerly, “Nokia HERE” comes pre-installed on the Lumia 520 and includes HERE Maps, HERE Drive, and HERE Transit (a public transport guide) “that you can even use in unfamiliar surroundings,” said Nokia Design Chief Marko Ahtisaari.   It was said that the growing scale of the platform is beginning to be recognized by more and more partners, including: Amazon, and Microsoft.  Nokia is also adding more functionality and integration into HERE, by integrating it with Sight  (an augmented reality service that lets you take...

How many tweets went out during the Oscars?

Posted by on Feb 26, 2013 in Random, Funny, or Cool | 0 comments

8.9 Million.  That’s how many.  Best Picture Award alone received 85,300 tweets per minute.  Users tweeted 2.1 times during the red carpet entrances 6.8 times during the actual 85th Academy Wards ceremony. A combination of those at home and in the audience tweeted about: the movie awards bash, including celebrities.  Twitter has revealed the following “tweets per minute” (TPM) stats for certain times during the evening. Best Picture award for Argo: 85,300 TPM Adele performs “Skyfall”: 82,300 TPM Best Actress in a Leading Role for Jennifer Lawrence: 71,600 TPM Best Original Song for Adele: 64,000 TPM Best Actress in a Supporting Role for Anne Hathaway: 60,400 TPM   For...

Mobile Data to surpass Voice by 2018 says GSMA

Posted by on Feb 26, 2013 in Mobile | 0 comments

Seriously though.  Who has time to talk on the phone anymore when a text is far more convenient.  I was talking with my friend Justin just yesterday (via text of course), and at some point I realized “wow, he is typing really fast”. After making the remark he informed me he has a ‘Messaging App’ on his laptop (brilliant). According to a report released yesterday from the mobile operator consortium GSMA, mobile data revenues will surpass voice revenues globally by 2018.   Surely this is no big surprise, but one thing to think about is: before smartphones were ubiquitous, it was really the other way around.  I remember my...

App Annie & IDC Portable Gaming Report | Including the iOS App Store, Google Play and Consumer Spending

Posted by on Feb 26, 2013 in Apps, Mobile | 0 comments

Several key takeaways were unveiled late last week in a quarterely report by App Annie and International Data Corporation (IDC) here’s a quick list of the major ones:   Android significantly outpaces iOS Adoption in 2012 54% Android vs 18% iOS.   Nintendo accounted for 73% of Handheld Packaged Game Shipments in 2012 compared to Sony’s 27%. While iOS one-upped Google Play in ‘Share of Game Downloads’ Google Play outperformed iOS for ‘Share of spending on Games’.  Also, over one-third of iOS App Store & Google Play app downloads were  games. IDC surveys indicate that well over 20 billion games were downloaded across all smartphone & tablet platforms in 2012.   Total...

Zynga Closing Down More Offices – Texas,NYC,Baltimore

Posted by on Feb 25, 2013 in Mobile | 0 comments

In a statement earlier today by Zynga COO David Ko it was revealed that several of Zynga’s offices will be closed down and consolidated. These offices that will be closing are: McKinney Texas Downtown-Austin Texas (Both of which are consolidating and moving to North Austin) New York City and Baltimore. The New York City will also be consolidated to Zynga’s Mobile Studio.   Zynga states, “While these decisions are always difficult, these steps will affect approximately 1% of our workforce and enable us to focus our resources on the most significant growth opportunities.” While it’s never exciting or joyful to hear this type of news, it is news that...

Facebook releases new SDK 3.2 for iOS

Posted by on Feb 25, 2013 in iOS Updates, Mobile | 1 comment

Facebook announced on their developer blog today the release of version 3.2 of its SDK for iOS.  The updated SDK makes it even easier for app developers implementing any of Facebook’s many features.  Improvements to the API and better tools for Ad tracking and optimizing Ads are some of the new changes.  Version 3.2 now has improved analytics and metrics such as the ability to track “iOS 6 native share sheet and built-in UI controls usage.” Facebook also mentions that it’s including a beta for select partners showing off upcoming support for “logging in-app purchase events”.   To recap, the 3 major changes: Better Mobile Analytics Enhanced Error Handling...

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