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Apple 128GB iPad now available

Posted by on Feb 5, 2013 in Apple, Mobile | 0 comments

Well.  It’s official. The new 128GB Apple iPad has officially become avaiable for purchase.  Starting at $799 for Wi-Fi only, and $929 for Wi-Fi + Celluar.  One thing that I still think about is, how silly Microsoft was to make the Surface Pro start at $899 with only 64GB, when it actually turns out to be closer to 48gb because the heavy OS takes up nearly 50% of the space. Then the with the 128GB having the same issue, and starting it at $999, which has the same issues. By comparison, it’s not that Apple’s iPads don’t take up any space for the OS, it’s just..significantly, significantly, less.  The...

50% of mobile apps to be hybrid by 2016 – Gartner

Posted by on Feb 5, 2013 in Mobile | 3 comments

With businesses increasingly looking further engage with customers, research and advisory company Gartner has predicted that more than half of mobile apps deployed by 2016 will be hybrid.  Moving to meet the demand for mobile apps, many enterprises are working to leverage applications across an array of platforms.   Ken Dulaney, VP and Analyst at Gartner said, “Mobility has always been a separate topic for IT professionals, but it is now influencing mainstream strategies and tactics in the wider areas of technology enablement and enterprise architectures,”   “Increasingly, enterprises are finding that they need to support multiple platforms, especially as the BYOD (bring your own device) trend gains momentum.”...

5 Tips for Mobile App Promotion

Posted by on Feb 4, 2013 in Apps, Marketing, Mobile | 3 comments

With 48% of App Markters saying that Ad Tracking and Measurement is their #1 concern it should be of no surprise the reason for this is simply because Ad targetting and optimization technologies on mobile are more complex and less sophisticated than online. Fortunately, below are some key insights to address these tracking and optimization challenges. 1. Understand all the available mobile ad tracking technologies. Unlike the online world where cookie-based tacking is the industry standard that works consistently across the ecosystem, mobile uses a range of different tracking technologies that are inconsistent and vary by ad network as well as platform. The primary types of ad tracking technologies...

App Price Drops boost downloads by 1,665% on iPhone 871% on iPad

Posted by on Feb 3, 2013 in Apps, Marketing, Mobile | 0 comments

A new report released last week by analytics firm Distimo revealed that when the price drops for iPhone apps on average downloads grow by 1,665% for a whole five days. On iPad price drop increases downloads by 871% on average after 5 days. In December 2012, Distimo found that 850 iPhone apps and 930 iPad apps had changed prices at least once, out of the some 12,000 apps that had ranked in the top 400 across 10 key Apple Apps Stores worldwide. The majority of all price changes was less than $3.00. The numbers skewed lower on iPhone, where 42% of changes were in the range of $1.00-$2.00, while...

22% of US Tablet users spend $50 via their device each month

Posted by on Feb 3, 2013 in Mobile | 0 comments

ABI Research predicts 145m tablets will ship this year and tablet-based shopping is becoming quite the trend in the US. With 22% of users now spending $50 or more via their device each month, 9% spend $100 or more. While mobile shopping of physical and digital items hasn’t affected retail stores yet, companies are concerned their shops are being turned into showrooms for e-commerce buys. Data recently showed that a 1/5 of Americans use mobiles when in-store to make price comparisons. More so, over 50% of tablet shoppers admit to having performed price checks, redeemed coupons, and completed location-based searches while shopping in the past 90 days. Jeff Orr,...

How much do people spend on Superbowl commercials?

Posted by on Feb 3, 2013 in Random, Funny, or Cool | 0 comments

Isn’t that the question we all wonder?  The question that sits deep within our cerebral cortex that we ponder for what seems an eternity as our retinas our filled with entertainment.   It certainly is the question that I wonder myself.   How much do people spend on these Superbowl commercials?   Really. I mean, it has to be a lot right?  And, one would assume with the way things work in our economy some type of inflation must take place, so really.  Without any further a due.. HOW MUCH DOES IT COST to have an Ad in the superbowl? Well to be honest.  You wouldn’t believe me if I...

MindNode makes your life easier.

Posted by on Feb 3, 2013 in Apps, Mobile | 0 comments

It wasn’t too long ago when one of my colleagues at my main clients office suggested we start doing “mind mapping” after realizing what “mind mapping” was, I didn’t know there was an actual term for it. Yet alone, a software as good as MindNode that does exactly what you need it to. MindNode’s focus and flexibility makes it the perfect brainstorming tool. The clutter-free interface lets you concentrate on generating and connecting your ideas, and an infinitely expanding canvas means that no matter how big or complicated your thoughts get, MindNode can keep up. MindNode even automatically rearranges especially complicated mind maps to make them easier to read....

UK sitting on $9.22 Billion worth of unused mobiles.

Posted by on Feb 2, 2013 in Mobile | 0 comments

There are 91.5 million mobile devices gathering dust bunnies all over the UK.  After a new report from mobile phone and tablet recycling price comparison site SellMyMobile.com it was revealed that there are over £6.86 billion unused phones lying around British homes. The report shows the average UK mobile phone user has more than 2 phones at home and 78% have at least one unused device at home, while 33.7% are holding on to three or more devices. According to SellMyMobile.com, the average handset is now worth around £75 (when recycled online). That being said, British consumers are missing out on a potential £154.40 from old devices. When asked...

iPhones users happier and more loyal than Android [INFOGRAPHIC]

Posted by on Feb 2, 2013 in Android News, Apple, Mobile | 0 comments

If you’re looking to waste your life by discovering the #’s behind who loves their phone more (Android Users vs iPhone) look no further.  A new survey by Rebtel has several key findings, “Our first happiness survey shows that advances in communications have created a happier mobile consumer, but there remains a number of key differences in terms of brand loyalty and activity preferences when it comes to tablet and smartphone ownership,”   said Rebtel CEO Andreas Bernstrom.   According to over 1,600 people those differences have a lot to do with happiness.  With 80% of iPhone users being ‘very happy’ (with their phones) only 68% said the same...

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