Posted by ksteineman on Feb 1, 2013 in Android News, Apps, iOS Updates, Mobile |
Mobile Analytics firm App Annie revealed some insightful stats yesterday evening. The report touches on the rise of Google Play, as well as how the US and Japanese marketers differ in top ranking apps and the like. If you’re one who doesn’t like to read things that doesn’t have pictures, then fear not – this will have plenty. To start off, December 2012 proved to produce record breaking revenue for the iOS App Store while Google Play revenue has doubled (and continues to double) quarter-over-quarter. Even though Google Play had a higher growth rate, the iOS App Store gained more overall revenue. This gain was driven in large...
Posted by ksteineman on Jan 31, 2013 in Android News, iOS Updates, Mobile |
A new report from Adfonic Global AdMetrics shows that tablet advertising is on the rise, accounting for 9% of total ad impressions in Q2 of 2012 and reaching 14% in Q4. The number of brands requesting tablet ads rose by 40% over the December Holidays, with the Kindle Fire HD almost doubling its share of Android ad requests. The figures are derived from more than 100 billion monthly impressions, with iOS share 2% lower than Android at the end of 2012. Although, Apple devices have historically experienced a higher click-through rate (CTR) across tablets and phones than Android. CEO and Co-Founder of Adfonics Victor Malachard said, “Major tech brands...
Posted by ksteineman on Jan 30, 2013 in Apps, Marketing, Mobile, Startups |
First things first.. There are mobile apps are everywhere, and from nearly every company. Apps have changed how users consume content, conduct commerce and connect with companies – anywhere, anytime. Sure there is a small percentage of apps that hit it big – delighting users, spreading virally, earning word-of-mouth buzz. But..most apps either disappoint users or flatline into obscurity. Companies need to know how users truly feel about their mobile apps, and how they stack up with their competition. But skimming a bunch of 3-star ratings and a never-ending list of app store reviews makes it tough to learn much of anything. Because of this, gathering explicit analytics of...
Posted by ksteineman on Jan 30, 2013 in Mobile |
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Posted by ksteineman on Jan 30, 2013 in Mobile |
This compares to the $260 million in sales announced in September. Gameloft saw the majority of its growth during Q2 and Q3 periods, with year-over-years sales during these periods up 35 and 37%. Smartphones and Tablets currently represent 56% of sales for Gameloft whose also been able to sell Java games into emerging markets to continue to generate strong sales. Sales of smartphone and tablets alone grew by 66% YOY in Q4. This supported overall Q4 sales to rise by 23% YOY to $7.7 million from $63M in 2011. Gameloft went on to say, “The dynamism of the smartphone and tablet market and the strong line-up of new...
Posted by ksteineman on Jan 30, 2013 in Mobile, Startups |
In 2009 there was an epidemic growing at an extrodinary rate, this epidemic most observed as ‘people taking pictures of their food’ would later be coined ‘Foodspotting’. Foodspotting stepped into the startup world after raising $3.75 million in a series A round. For those who already use OpenTable, or FoodSpotting you can expect some robust integration between the two apps over the next few months. Especially for OpenTable whose website looks like it was made in the 90’s. I’m sure a revamped visual update will be rolling out soon enough as Foodspotting CEO Alex Andrezejewski is joining OpenTable as the ‘Chief Design Officer’. OpenTable CEO Matt Roberts said,...
Posted by ksteineman on Jan 30, 2013 in Apps, Mobile |
Foursquare, the four year old company with 30 million users has officially released Foursquare for Businesses. It’s a new companion app for its existing merchant dashboard. The app (that is currently only available on the Apple App store and Google play) allows business owners to monitor Foursquare check-in activity, check out top customers, and monitor analytics data, all from the comfort of their own phone. The app can also be used to activiate and deactivate specials which historically was only avaialble via the computer. This app is only a few weeks after Foursquare started giving more ‘check-in’ data on...
Posted by ksteineman on Jan 29, 2013 in Mobile |
The New device hasn’t even been launched yet, but smartphone owners already claim to have no interest in moving towards Blackberry vs Samsung and iPhone. Despite RIM being crowned UK’s number one smartphone OEM this time last year, with more than 8.5M BlackBerry users and a 27.7% market share the firm has been through tough times. With the BlackBerry 10 launch event taking place tomorrow, Blackberry announced yesterday that BlackBerry World app store will come loaded with films, music, and TV shows. VoucherCodes.co.uk found that 77% of British smartphone users wouldn’t consider switching to a BB10 device, while only 40% of existing BlackBerry users would stick with the brand....
Posted by ksteineman on Jan 29, 2013 in Apps, Mobile |
Having ended 2012 with gross revenue of $180 million, (revenue doesn’t account for the 30% platform cut that Apple, Google or Facebook take but is up 70% from last year). The mobile gaming company Kabam is boasting its expected revenues for the coming year. While Kabam hasn’t disclosed their marginal profits, they are a pioneer in midcore freemium gaming on Facebook. Unlike Zynga, they didn’t focus on reaching the largest audience possible or the stereotypical 35-year-old female casual gamer. Instead, focusing on a smaller player base (usually more male) that spent more on average to play. As Facebook became a more challenging environment, they transitioned to mobile as many other...
Posted by ksteineman on Jan 29, 2013 in Apps, Mobile, Startups |
Having touched on Kickfolio in December the service got some major updates today; including the ability to embed app demos on any webpage using an iframe. These features while great for developers and users are also going to heat things up with competition like Testflight or PreApp. It will be interesting to see how these 3 companies evolve and innovate as the industry progresses. If you go to their website and scroll down a little you’ll see these features and be able to test them. They also now support iPad apps, and are making the service much more affordable for all. Needless to say, this is a powerful tool for developers...
