Pages Menu
TwitterRssFacebook
Categories Menu

Posted by on Jan 22, 2013 in Mobile | 0 comments

Top Mobile Trends of 2013 – Part 2 with: Forrester, IDC, Gartner, Mary Meeker, Emarketer, Yankee Group and Golden Gekko

Top Mobile Trends of 2013 – Part 2 with: Forrester, IDC, Gartner, Mary Meeker, Emarketer, Yankee Group and Golden Gekko

While Part One of this series focused more so on the consumer-facing market trends, this one will delve into the B2B space. With mobile devices expected to drive 57% of IT market spend, 20% of sales firms are set to use tablets as the primary platform for field sales reps in the next 2 years. That being said, GoldenGekko advises, “Make sure that you’ve set a substantial part of your IT budget for mobile in the year to come to stay competitive. If you invest correctly, the ROI will be better than any other investment you make in 2013.” Every IT Budget is a Mobile Budget Between 2013-2020 90% of IT industry growth will be driven by 3rd platform technologies that, today, represent only 22% of ICT spending. Worldwide IT spending growth will be 5.7% while mobile devices alone will drive 57% of IT growth. Spending on mobile applications will grow by 50% in 2013. “CIOs will concentrate both on developing new mobile applications and making sure existing applications...

Read More

Posted by on Jan 21, 2013 in Mobile | 0 comments

Top Mobile Trends of 2013 – Part 1 with: Forrester, IDC, Gartner, Mary Meeker, Emarketer, Yankee Group and Golden Gekko.

Top Mobile Trends of 2013 – Part 1 with: Forrester, IDC, Gartner, Mary Meeker, Emarketer, Yankee Group and Golden Gekko.

Loyalty and incentives are expected to support the space as 62% of consumers look for digital deals to secure bargains. GoldenGekko went on to say, “”Every brand needs a mobile website no matter how basic,” Also adding: companies should develop multi-channel loyalty program with mobile at the center. Some quick #’s: 41% of smartphone owners have made a purchase from their phones. Of those.. 16% bought apparel. 15% food and beverages 11% toys and games 11% electronics 8% home goods 4% Sporting goods 4% books 3% jewelery ..and 8% “other products”   47% of consumers confirm they use their smartphone to search for local information such as a local store they want to visit.  Another 46% look up prices on a stores mobile site. Needless to say, there has been a tremendous platform shift over the years, and it’s no longer a question of iOS vs Android, but instead who are the digital platform leaders OVERALL, and which new platforms are emerging? Companies and start-ups are beginning to embrace the idea...

Read More

Posted by on Jan 21, 2013 in Apps, Mobile | 0 comments

Temple Run 2 hits 20 Million downloads opening weekend – 1,775 years of Gameplay

Temple Run 2 hits 20 Million downloads opening weekend – 1,775 years of Gameplay

It appears the small team at Imangi Studios has done it again. With 20 million downloads their opening weekend it makes you wonder.. What makes this sequel SO Good? The answer: Not much. (in a good way) Imangi has done an incredible job at retaining the core game play of the original Temple Run while adding new features such as: Zipline sections where players jump to ride them, and can tilt to swing to a side and collect points. A mine-cart sections where players tilt in the direction they want to go down a path and avoid walls, along with trying to ride a single rail in some dangerous sections. These single rail sections can be particularly devious to try and survive. Check out the video here: Instead of being in a forest the game is now “a float” a floating jungle in the sky. The new vibrant display of colors and 3-Dimensionality, as well as over-all environment is breathtaking. I’d say the biggest change is: There is now...

Read More

Posted by on Jan 20, 2013 in Apps, Marketing, Mobile | 0 comments

“If your company hasn’t gotten on board with the mobile bandwagon, then you’re pretty late.” – Flurry

“If your company hasn’t gotten on board with the mobile bandwagon, then you’re pretty late.” – Flurry

That’s a pretty strong sentiment for people who haven’t gotten on the app/mobile band wagon.  Living in a digital age, in a digital world, with digital insights aiding our decision making every-single-day – it seems blatantly obvious WHY any business with the budget to do so would want to harness the power of mobile applications. Simon Khalaf CEO of Flurry gave a talk last Thursday at the Flurry Source 13 conference in San Francisco where he instilled some key observations, ” “You go to any airport and any country,” and “It feels like the PC is gone.” While the US still leads in in mobile devices with 181 million units compared to China’s 167 million, UK’s 35 million, and Japans 28 million. According to some analysts in the next 2 years China will surpass us in the leading device holders, as well as smartphone users. Last year alone, China grew 293% in iOS and Android device activations. Vietnam and Columbia also grew a remarkable 269% and 260%. When you...

Read More

Posted by on Jan 20, 2013 in Mobile | 0 comments

Facebook and Voxer part ways.

Facebook and Voxer part ways.

Not too long ago Facebook included a major update to their messenger app which gives (gave – they included a newer update since, which allows you to call people in the US through WiFi) facebook messenger the ability to leave short voice messages. I’m sure it won’t be long before the same thing happens to Zello, and HeyTell (providing they’re engaged in the same type of data agreements as Voxer was). The move to cut off Voxer (first reported by AllThingsD) is a sign that Facebook won’t be as open about companies using its powerful data. Facebook later told TechCrunch that, “it won’t give access to data to any company that doesn’t share much back.”   Voxer remarked, “it doesn’t view itself as a competitor to Facebook and Facebook Messenger.”   Voxer is a San Francisco based startup that’s raised $30 Million in funding from investors including: Institutional Venture Partners, Intel Capital, SV Angel, CrunchFund, Chris Dixon, and Roger...

Read More